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MotoDealerHQ vs Dealer Spike

Dealer Spike is a dealer websites and digital marketing. Here is how the two compare on the 10 features Dealer Spike documents publicly.

At a glance

Where MotoDealerHQ includes more

Where Dealer Spike includes more

Partner or add-on needed

Good to know about MotoDealerHQ

  • Mobile app: From the browser, not an app store; push needs the platform's push keys and has not been sent live.
  • Managed marketing services: Software only
  • Parts web store: Online card checkout needs your own Stripe account; shipping rates are the ones you set (no live carrier rates); fitment is entered by hand.
  • Online deposits: Card deposits go through your own Stripe account.

Switching from Dealer Spike

There is no live connection to Dealer Spike: data moves from export files (CSV, XML or JSON) through the migration center, which maps the columns, runs a dry run with duplicate checks, and can roll a run back while its records are untouched.

No Dealer Spike-specific mapping is included; you map each export column once and can save the mapping for the next file.

MotoDealerHQ and Dealer Spike, feature by feature

  • Included
  • Limited
  • Add-on
  • Partner integration
  • Coming soon
  • Not available
  • Not confirmed

Feature comparison of MotoDealerHQ, Dealer Spike, grouped by area
Feature MotoDealerHQThis product Dealer SpikeDealer websites and digital marketing
Website, inventory and customers (8)
Website builder (feature details)Build and edit your dealer website

Banners, slideshows, featured inventory, promotions, FAQs, galleries, video and forms, reordered by drag and drop.

MotoDealerHQ: All plans

Learn more about Website builder

Included
Included (Dealer Spike, Website builder: view source)

Dealer Spike: Included

Dealer website and themes (feature details)Professional themes for your site

Powersports, automotive and general looks with your colours, logo and fonts.

MotoDealerHQ: All plans

Learn more about Dealer website and themes

Included
Included (Dealer Spike, Dealer website and themes: view source)

Dealer Spike: Included

Inventory imports (feature details)From feeds and DMS export files

CSV imports with field mapping and duplicate-VIN protection on every plan; scheduled XML, JSON, REST and DX1-export feeds and file-drop DMS sync on Pro and Enterprise.

MotoDealerHQ: All plans

Learn more about Inventory imports

Included
Included (Dealer Spike, Inventory imports: view source)

Dealer Spike: Included

Marketplace listings (feature details)Google, Meta and the Trader sites

Google, Meta, Cycle/ATV/RV/Boat Trader and generic feeds, with ADF/XML marketplace leads coming back in.

MotoDealerHQ: Pro and Enterprise

Learn more about Marketplace listings

Advantage
Included
Included (Dealer Spike, Marketplace listings: view source)

Dealer Spike: Included

Walkaround and 360° video (feature details)Embedded from YouTube or Vimeo

Optimized, lazy-loaded photos with retention rules; link YouTube, Vimeo, Facebook or Instagram walkarounds.

MotoDealerHQ: All plans

Learn more about Walkaround and 360° video

Advantage
Included
Add-on (Dealer Spike, Walkaround and 360° video: view source)

Dealer Spike: Add-on

Mobile app (feature details)Installs from the browser, with push notifications

Install the console on iPhone, Android or desktop and get notified about leads, chats, tasks and signed deals.

MotoDealerHQ: All plans

Learn more about Mobile app

Limited (MotoDealerHQ, Mobile app: details)

From the browser, not an app store; push needs the platform's push keys and has not been sent live.

Add-on (Dealer Spike, Mobile app: view source)

Dealer Spike: Add-on

Ads, SEO and social tools (feature details)Promote inventory in search and social

SEO audit, campaign tracking, ad spend ROI and social post scheduling.

MotoDealerHQ: Pro and Enterprise

Learn more about Ads, SEO and social tools

Included
Included (Dealer Spike, Ads, SEO and social tools: view source)

Dealer Spike: Included

Managed marketing services (feature details)An agency runs your marketing for you

A marketing team that runs your ads and social for you.

MotoDealerHQ: Not offered

Not available (MotoDealerHQ, Managed marketing services: details)

Software only

Included (Dealer Spike, Managed marketing services: view source)

Dealer Spike: Included

Service, parts, accounting and finance (2)
Parts web store (feature details)Sell parts and accessories online

Sell from live parts stock with fits-my-vehicle search, shipping or pickup, and payment through your Stripe account.

MotoDealerHQ: Pro and Enterprise

Learn more about Parts web store

Limited (MotoDealerHQ, Parts web store: details)

Online card checkout needs your own Stripe account; shipping rates are the ones you set (no live carrier rates); fitment is entered by hand.

Add-on (Dealer Spike, Parts web store: view source)

Dealer Spike: Add-on

Online deposits (feature details)Taken on your website, under your own terms

A refundable or non-refundable "reserve this vehicle" deposit with your own legal terms and a signed record of each acceptance.

MotoDealerHQ: Pro and Enterprise

Learn more about Online deposits

Limited (MotoDealerHQ, Online deposits: details)

Card deposits go through your own Stripe account.

Limited (Dealer Spike, Online deposits: view source)

Dealer Spike: Limited

Competitor information is based on publicly available product documentation. Features marked Not confirmed could not be independently verified. About this comparison

17 more features are on the full comparison.

Sources & methodology

How this comparison works

  • MotoDealerHQ's answers use the same feature statuses as the Features and Pricing pages.
  • Other providers' answers come from their public documentation, review sites or trade press. Each one links to its source.
  • Features are listed when at least one other provider's answer could be confirmed. Not confirmed never means a provider lacks a feature.
  • Competitor information last checked October 23, 2026.

What the labels mean

  • Included

    Part of the product.

  • Limited

    Available with limits. Select it to see them.

  • Add-on

    Sold separately.

  • Partner integration

    Provided through a third-party partner or integration.

  • Coming soon

    On the MotoDealerHQ roadmap; not available yet.

  • Not available

    Not offered. For other providers, shown only when the provider says so itself.

  • Not confirmed

    Not confirmed by public documentation. The provider may still offer it.

Sources

  1. Dealer Spike (provider's own website, checked October 2026): Dealer Spike — powersports website & marketing provider (opens in a new tab)
  2. Dealer Spike (provider's own website, checked October 2026): Dealer Spike — home page (opens in a new tab)

Product names belong to their owners. Spot an error? Tell us and we will correct it.

See MotoDealerHQ in action.

Start a free 14–30-day trial with no card. Build your site privately, bring in your inventory, and go live when you are ready.